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It’s Internet Week in New York and we had a chance to meet with Nielsen’s David Gill after he spoke on a panel called Marketing and Media Opportunities in the New Tablet Habit.

Topics in this Podcast:

• Bringing a research angle to tablets with metrics and numbers.
• Who are tablet owners and how is that changing.
• What it means that tablet adoption is “normalizing” by moving behind the early adopters.
• Who’s on what platform at what time of the day.

Run Time - 7:08